herman miller
Hotel Happenings
As part of Tommy’s September 2022 New York Fashion Week presence, Bright Colors was brought on to produce and creative direct a shoot featuring influencers Sita Abellan, Maya Stepper, and Luka Sabbat.
Shot within the New York Edition, our “Hotel Happenings” concept was designed to show off the talent’s unique senses of style and personality, while simultaneously appealing to both global audiences and hyper-local fans in Tommy’s home town of New York City.
Working with a limited budget, timeline and space, the Bright Colors team stitched together stills to create a stop-motion graphic treatment that provided vibrant, fast-paced motion assets without the added expense (and footprint) of a video crew and post.